simon cowell dj show
TV personality and music producer Simon Cowell is launching a new talent competition to find the world's best DJs.
"DJ's are the new rock stars, it feels like the right time to make this show," he said in a statement.
The new format will be co-produced by SYCO, Cowell's joint venture with Sony Music, and Overbrook Entertainment, a U.S. entertainment company founded by Hollywood star Will Smith.
Sony Pictures Television will also be a partner in the venture, which has been in development for more than a year. Smith's wife Jada Pinkett Smith has been involved for Overbrook.
The three parties said they would announce their broadcast partners in Britain and the United States soon.